THELOGICALINDIAN - Paris France August 28 2024
Universal Reward Protocol (URP), is a different ecosystem that incentivizes shoppers for their arcade behavior, online and offline, by absolution them acquire rewards in the anatomy of tokens.
The ICO is currently in clandestine sale.
URP is creating a agreement for shoppers and retailers to collaborate in real-time and on a alone basis. The URP technology will acquiesce retailers to accolade shoppers for any blazon of arcade behavior, online and offline, and for administration the agnate arcade data. Retailers can use the calm ‘Proof-of-Behaviour’ abstracts to action deals tailored to anniversary specific alone shopper’s activity. The URP band-aid will accommodate shoppers complete ascendancy over the use and administration of the data, application blockchain to abundance all opt-ins (and opt-outs) to anniversary alone accolade campaign.
Shoppers acquire URP tokens by accomplishing the behavior declared in the campaign, and accordant to allotment their data. They can again redeem these tokens through alone offers from a banker of their choice.
URP was spun out from a analysis activity at UC Berkeley and Ecole Polytechnique in 2015, the founders abaft the Universal Reward Protocol started architecture an end-to-end technology band-aid acceptance brick and adhesive retailers to assay and assay anniversary visitor’s aisle and to collaborate with them before, during and afterwards their arcade experience. This solution, alleged Occi, is now alive beyond added than 100,000 m2 of retail amplitude in France, including food of arch retailers such as Galeries Lafayette, Auchan and Carrefour. Occi will accomplish as the aboriginal decentralised app (dApp) on the Universal Rewards Protocol platform. The URP aggregation will additionally accept abstruse abutment and assignment carefully with ConsenSys, the Ethereum association arrangement of developers and innovators.
CEO and Co-founder Yves Benchimol is agog about this advocate technology’s addition to the retail space. He said, “We accept created URP to agitate the client acquaintance and redefine the accord amid shoppers and retailers.” He added added, “URP is a new way for retailers and brands to collaborate anon and clearly with their shoppers, and automatically accolade their behavior and abstracts administration in a tailored, automated way.”
The URP aggregation has an absorbing set of names that they can avowal about. In March, Thomas Wolf, above CEO of France and Regional Director Europe of Catalina Marketing and apple baton in agenda couponing, abutting the URP aggregation as Chief Operating Officer. His all-encompassing acquaintance in the retail industry makes him the best applicant to baby-sit the deployment of this protocol, worldwide.
They are additionally backed by an absorbing lath of advisors, including :
Notes to Editor
About Universal Reward Protocol
Universal Accolade Agreement is a blockchain-based agreement area retailers can accolade shoppers for assorted behaviors like artlessly visiting the store. By accepting to allotment their arcade abstracts with the network, a client earns accolade tokens, while the abstracts is acclimated by retailers to body accretion offers that best clothing anniversary customer’s needs. Shoppers can again redeem their tokens through these absolute and alone offers.
For added advice about Universal Reward Protocol amuse visit: https://rewardprotocol.com/
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