THELOGICALINDIAN - Enjin airdropped 50000 chargeless NFTs as allotment of a business attack aftermost weekend Social media users claimed the pieces by scanning a QR cipher and downloading the Enjin Wallet app
Enjin placed QR codes in amusing media advertisements to administer 50,000 tokenized agenda art pieces.
Enjin Rewards Social Media Users
Enjin organized a amusing media attack to airdrop 50,000 NFTs over the weekend.
The aggregation abaft the NFT ecosystem took out a alternation of agenda adverts for a business attack alleged “MyFirstNFT.” Each ad featured a QR code, which could be scanned with the Enjin Wallet app to accretion admission to a chargeless NFT. The ads went out on Reddit, Instagram, Facebook, and Twitter with hopes of alluring added bodies into the NFT space.
NFTs, contrarily accepted as non-fungible tokens, are tokenized assets that action absolute buying and absence by recording abstracts for the asset on the blockchain. A beachcomber of celebrities, musicians, viral meme artists, and added creators experimenting with the technology has helped the amplitude backfire in contempo months, introducing abounding to the possibilities of tokenized assets.
When users scanned the QR cipher in the Enjin adverts, they could assets the NFT on a browser page. To affirmation the reservation, they had to download the Enjin Wallet app. The 50,000 agenda art pieces were claimed aural 48 hours, with 38,000 of the recipients actuality Enjin Wallet users. Maxim Blagov, CEO at Enjin, commented on how able NFTs could be back acclimated as a business tool. In a columnist release, he said:
“Marketing campaigns are best able back they collaborate with the audience, giving instead of demanding. Traditionally, giving abroad chargeless concrete items is expensive, while agenda items crave abacus abrasion to anticipate abuse. NFTs are advocate for the business industry: they amalgamate the artlessness and low amount of agenda campaigns with the assurance of concrete marketing.”
The attack showcased what the activity has alleged Enjin Beam technology, which helps companies “beam” NFTs to users who appearance a QR code. A aggregation could use Enjin Beam, for example, to advance new articles or airdrop agenda merchandise.
The 50,000 NFTs were broadcast at no amount on Enjin’s Proof-of-Authority jumpnet blockchain. Most NFTs are minted on Ethereum today, which is accepted for its aerial gas fees. While the second-ranked blockchain has Layer 2 solutions and Proof-of-Stake on the horizon, the Enjin belvedere has already started to allure assorted games, applications, and NFT-focussed projects. Enjin Beam, for example, has been acclimated by Microsoft. The technology aggregation has adopted the technology to accolade fans.
Disclosure: At the time of writing, the columnist of this affection endemic ETH, ETH2X-FLI, and several added cryptocurrencies.
