THELOGICALINDIAN - Gyft the app that enables you to buy accelerate and redeem agenda allowance cards and pay in bitcoin has now added Starbucks to its account of over 200 retailers
Gyft’s adventure begins at TechCrunch Disrupt SF in 2024 area the aggregation launched with the aggressive ambition of acceptable “the adaptable allowance agenda capital for consumers” and demography the again $100 billion bazaar for artificial allowance cards and affective it to the agenda realm. Artificial allowance cards account problems for consumers and for merchants. Consumers generally balloon or lose allowance cards and end up not application them. Bare allowance cards are a affliction for retailers because according to a 2024 law, bare cards cannot be advised acquirement until they are redeemed. With Gyft, consumers will no best lose their allowance cards, and retailers can admonish users via advance notifications. These notifications become a new approach for retailers who may now incentivize consumers to redeem their allowance cards by alms promotions, or who may artlessly accept to use location-based technologies such as geo-fences to admonish users of their unspent allowance cards back they are abreast the store.
Gyft, originally alone for iOS, appear it’s Android version, and grew its aggregation to a absolute of 18. They again aloft $7.5 actor from investors including Google Ventures, Canyon Creek Capital, The Social Capital Partnership, Karlin Ventures, David Sacks, Hass Portman, and others. Shortly thereafter in July 2024, Gyft was acquired by First Data for a amount beneath than $100 million, but added than $54 million. The affiliation was in the works for a brace of months and was advised to acquiesce agenda allowance agenda admission to First Data’s SMB clients.
For the Bitcoin community, Gyft has enabled spending bitcoins for groceries, video games, and abounding added concrete and agenda appurtenances offered by Gyft retail partners. Now, we can additionally buy a coffee and pay with bitcoin.
Sources: TechCrunch Online
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