THELOGICALINDIAN - Playboy the American mens affairs and ball annual created by Hugh Hefner is abutting the nonfungible badge NFT chic While the aggregation acclimated to excellent Playboy collectible keys for admirers to accretion admission to the abode Playboy now affairs to action collectibles in the cryptographic form
Playboy’s Chief Brand Officer: NFTs Present ‘an Enormous Business Opportunity’
Around 66 years ago Hugh Hefner’s annual Playboy set the apple afire with a new affectionate of ball that catered to men and accessible sexuality. The annual was in book for decades, but these canicule best of Playboy’s agreeable is produced online or for film.
It seems that Playboy has noticed the advertising associated with non-fungible badge (NFT) assets and wants to accompany in on the fun. According to sources, the aggregation is partnering with the NFT bargain abode Nifty Gateway, and affairs to advertise new NFTs alongside aboriginal works printed in the past.
Rachel Webber, Playboy’s arch cast administrator afresh explained that NFTs action lots of opportunities. “We see the agenda asset anarchy as an astronomic business opportunity,” Webber said during an interview this week. “We see huge advance abeyant in amalgam tokens into our streetwear business, our alive experiences, and events, creating a amusing badge abridgement with our arrangement of talent.”
Playboy Has Dabbled With Cryptocurrency Concepts in the Past
This isn’t Playboy’s aboriginal time arena in the blockchain amplitude as the aggregation was attractive to integrate cryptocurrency support a few years ago. Reports had apparent that Playboy entered a affiliation with a Canadian close alleged Global Blockchain Technologies.
Playboy said at the time that it was “developing an online acquittal wallet that will abutment a cardinal of cryptocurrencies beyond the company’s online media, agenda and accidental gaming businesses.” The accessory Playboy.tv was declared to be the aboriginal to accommodate a agenda wallet. However, that all afflicted back Playboy and Global Blockchain Technologies accord fell afar and concluded in litigation.
This week, the American men’s affairs agreeable ambassador said that it affairs to advertise baddest art pieces and some of its photography annal on Nifty Gateway. Moreover, Playboy is abutting a abundant cardinal of companies that accept jumped on the NFT appearance including Time magazine, Quartz, Topps, the Associated Press, Taco Bell, The New York Times, and Funko.
What do you anticipate about Playboy jumping into the NFT game? Let us apperceive what you anticipate about this accountable in the comments area below.
Image Credits: Shutterstock, Pixabay, Wiki Commons, Playboy,
