THELOGICALINDIAN - Decentralized advertisement solutions provider AdEx Network has launched its blockchainpowered ad belvedere to the accessible The advertisement follows its afresh assured 4month continued awful acknowledged clandestine Beta affairs which managed 300 campaigns from about 100 advertisers During this aeon the belvedere generated over 100000 in turnover
AdEx, the advanced AdTech belvedere aims to accommodate the online announcement amplitude by abbreviation the instances of ad frauds which are absolutely aggressive in today’s day and age. Based on Ethereum blockchain, the AdEx Network added optimizes the announcement action by establishing absolute acquaintance amid advertisers and publishers after involving any third-party intermediaries or ad agencies.
Online Advertising is a actual huge bazaar with a reported value of over USD 300 billion in 2019. The rapidly growing articulation has an estimated anniversary advance amount of added than 21%, fueled by accretion appeal from businesses and companies that strive to ability out to as abounding audiences as possible. The ascent internet assimilation accumulated with an access in agreeable publishing platforms and amusing arrangement acceptance has additionally contributed appear an exponential acceleration in the cardinal of platforms able of confined promotional actual to the ambition audience. However, the accelerated advance and alertness of advertisers to absorb added on capturing abeyant barter accept additionally afflicted a scattering of publishers and agreeable creators to accomplish ad artifice by breeding affected impressions, click-throughs, and conversions that are not of any allusive amount for the advertisers.
The AdEx agreement provides a transparent, fraud-proof advertisement arrangement with real-time tracking and advertisement capabilities that advice businesses accept their attack performance. Access to such advice after accepting to await aloft third-party agencies or publishers will accomplish it easier for advertisers to plan able announcement strategies to accomplish the adapted impact. By eliminating commissions for middlemen and losses due to counterfeit reporting, advertisers additionally angle to get assured allotment on investments fabricated into promotional campaigns.
At the added end, publishers additionally account from AdEx Network as they get a exchange to advertise ad spaces to absorbed advertisers, allowance in able monetization of their armpit resources. Blockchain technology and associated cryptocurrencies are accepted for their bargain microtransactions capability, which is actuality acclimated in the AdEx Network basement to facilitate burning payouts to publishers for anniversary consequence served from their ad inventory. Publishers on AdEx Network can additionally add amount to the end-users’ acquaintance by acceptable aloofness as the platform’s AdView Manager doesn’t clue their behavior. Instead, any abstracts calm from the users’ browser in adjustment to serve them accordant advertisements will be stored on their corresponding devices. It will advice publishers body assurance with the agreeable consumers by acclamation their aloofness apropos while auspicious them to collaborate with advertisements on the site. Overall, the AdEx Network is advised to empower all the complex parties in an announcement ecosystem, and the platform’s achievement during clandestine Beta is the affirmation of its effectiveness.
With AdEx Arrangement now accessible to the public, added businesses and publications of all sizes accept an befalling to participate in the ecosystem and account from this atypical decentralized ad network.
Learn added about AdEx at – www.adex.network
